Product Marketing Manager

Job Description

We are on the hunt for a passionate Product Marketing Manager to join our Pretoria team. In this pivotal role, you will be responsible for shaping our product strategies, developing go-to-market plans, and ensuring that our offerings resonate with our target audience. You will be the voice of the customer, bridging the gap between the product development teams and the market.

Responsibilities

• Leverage customer insights to inform product development and strategic direction.
• Prepare and deliver presentations on product performance to stakeholders.
• Conduct competitive analysis to maintain market positioning.
• Engage with customers through surveys and feedback sessions to drive product enhancements.
• Support cross-functional teams to ensure cohesive messaging across all platforms.

Requirements

Education

• Bachelor's degree in relevant field
• Postgraduate qualifications are advantageous

Experience

• 6+ years of experience in product marketing or business development

Technical Skills

• Content Creation

Soft Skills

• Team Leadership

Certifications

• Digital Marketing Certification

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Experience with CRM systems: Knowledge of managing customer relationships and data with CRM software.
• Strong negotiation skills: Ability to negotiate with stakeholders to secure product positioning and marketing support.

Benefits

• Comprehensive health, dental, and vision insurance
• Annual leave and sick leave entitlements
• Employee training and development programs
• Social events and team-building activities

Company Culture

• Collaboration: Teamwork is at our core; we value collaboration and open communication across all levels.
• Continuous Learning: We prioritize professional growth and encourage continual learning in our fast-paced environment.