SEO Specialist

Job Description

We are on the lookout for an SEO Specialist with a knack for enhancing online visibility. As part of our Johannesburg team, you'll design and execute strategies aimed at increasing web traffic and improving our rankings on search engines. Your analytical skills will be crucial in tracking performance and making data-driven decisions.

Responsibilities

• Optimize website content based on SEO best practices.
• Manage technical SEO aspects of the company’s website.
• Create and manage link-building strategies.
• Evaluate and implement SEO tools to enhance processes.
• Collaborate with designers to improve user experience for SEO.
• Prepare detailed SEO reports for management.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• Minimum 3 years of experience in SEO or digital marketing

Technical Skills

• SEO Tools
• Content Management Systems
• HTML/CSS

Soft Skills

• Analytical mindset
• Communication
• Collaboration

Certifications

• Google Analytics Certified
• SEO Certification from a recognized institution

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Knowledge of managing pay-per-click advertising campaigns to complement SEO efforts.
• Familiarity with CRO techniques: Skills in conversion rate optimization to enhance website performance.

Benefits

• Competitive salary with performance-based bonuses
• Health care coverage and wellness initiatives
• Opportunity for professional development and growth
• Flexible working hours with a collaborative environment

Company Culture

• Collaborative Team Environment: We promote a team-oriented atmosphere where creativity flows and ideas are shared.
• Continuous Learning: Our commitment to training and development helps employees foster their skills.
• Inclusive Culture: We embrace diversity and encourage a workplace where all employees feel valued.