SEO Specialist

Job Description

We are on the lookout for a skilled SEO Specialist to join our team in Pretoria. In this role, you will be responsible for developing and implementing effective SEO strategies to enhance our clients' online presence. You should have a deep understanding of SEO tools, analytics, and best practices, enabling you to drive organic traffic and improve search engine rankings.

Responsibilities

• Lead SEO initiatives that improve website traffic and brand awareness.
• Establish best practices for SEO, including keyword selection and metadata optimization.
• Create insightful dashboards for tracking SEO progress.
• Engage with social media teams to ensure SEO alignment.
• Review and implement updates to SEO strategies based on performance data.
• Assist in the creation of SEO-focused content calendars.
• Communicate strategies and results to stakeholders.
• Identify growth opportunities through research and analysis.
• Support business goals through effective SEO strategies.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Advanced SEO courses preferred

Experience

• 3-5 years of hands-on SEO experience with proven success

Technical Skills

• Moz
• Keyword Research Tools

Soft Skills

• Adaptability
• Creativity

Certifications

• HubSpot SEO Certification
• Certified Digital Marketing Professional

Languages

• English: Fluent

Advantageous

• Familiarity with schema markup: Understanding of structured data to enhance search visibility.
• Experience with content marketing: Knowledge of integrating SEO with content strategies.

Benefits

• Comprehensive health insurance coverage
• Annual performance bonuses
• Remote work options available
• Paid time off and sick leave

Company Culture

• Continuous Learning: We support ongoing learning with training programs and workshops.
• Collaboration: Teamwork and collaboration are at the heart of our culture.
• Transparency: We promote open communication and transparency at all levels.