E-commerce Manager

Job Description

We are on the lookout for a strategic and innovative E-commerce Manager to lead our online marketing efforts. As the E-commerce Manager, you will develop and execute digital marketing strategies aimed at increasing traffic, optimizing conversion rates, and driving sales growth.

Responsibilities

• Lead the development of e-commerce marketing initiatives and campaigns.
• Utilize data analytics tools to track performance and adapt strategies accordingly.
• Enhance product visibility and online merchandising strategies.
• Manage budgets for e-commerce marketing initiatives and measure ROI.
• Coordinate with other departments to align marketing strategies with sales goals.
• Create and manage e-commerce promotional materials and advertising content.
• Oversee social media marketing efforts related to e-commerce activities.
• Evaluate and recommend partnerships with online marketplaces and affiliates.
• Conduct site audits and make recommendations for improvements.
• Develop training programs for team members to ensure adherence to e-commerce best practices.

Requirements

Education

• Bachelor's degree in Marketing, Business or a related field
• MBA or equivalent is preferred

Experience

• 5+ years of experience in e-commerce management

Technical Skills

• Content Management Systems
• Conversion Rate Optimization
• Online Merchandising

Soft Skills

• Strategic Thinking
• Customer-Centric Mindset

Certifications

• Certified Digital Marketing Professional
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience in B2B e-commerce: Expertise in managing online sales for B2B markets.
• Knowledge of mobile commerce strategies: Familiarity with optimizing user experiences for mobile shoppers.

Benefits

• Comprehensive health and dental insurance
• Paid time off and holidays
• Training and mentorship opportunities
• Positive and inclusive work culture

Company Culture

• Diversity and Inclusion: We are committed to building a diverse team that reflects the communities we serve.
• Employee Recognition: We celebrate the achievements and contributions of our team members.
• Work-Life Balance: We promote a healthy work-life balance to ensure employee satisfaction and retention.