Content Marketer

Job Description

We are seeking a passionate and experienced Content Marketer to join our team in Johannesburg. The ideal candidate will have a strong background in content creation, SEO, and digital marketing strategies, driving our mission to enhance brand visibility and audience engagement.

Responsibilities

• Craft and manage content for email newsletters and lead generation.
• Optimize website content to improve user experience and conversions.
• Attend and contribute to team brainstorming sessions for content ideas.
• Provide regular updates on content performance and insights.
• Utilize tools like Google Analytics and SEMrush to guide content strategies.
• Edit and approve content created by team members.
• Prepare reports on content engagement statistics for the marketing team.

Requirements

Education

• Bachelor's degree in Marketing or Journalism
• Master's degree is a plus

Experience

• 4-6 years of experience in digital content marketing

Technical Skills

• Social Media Marketing
• Email Marketing

Soft Skills

• Teamwork
• Time Management

Certifications

• Google Ads Certification
• Hootsuite Social Media Marketing Certification

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Proficiency in Adobe Creative Suite: Experience in graphic design and video editing for content development.
• Understanding of Web Development Basics: Basic knowledge of HTML/CSS for content formatting and publishing.

Benefits

• Health, dental, and vision insurance
• Generous paid time off and holidays
• Employee development programs
• Work-life balance initiatives

Company Culture

• Continuous Learning: We invest in the growth of our employees through training and professional development.
• Work-Life Balance: We promote a work environment that values both professional and personal life.
• Community Engagement: We encourage participation in community service and volunteer opportunities.