SEO Specialist

Cape Town FULL TIME R25,000 - R29,166 / Month
(R300,000 - R350,000 / Year)

Job Description

Join us as an SEO Specialist, where your analytical skills and digital marketing knowledge will help shape the online presence of our clients. You'll work closely with the marketing department to enhance visibility and devise strategies that maximize website traffic and engagement.

Responsibilities

  • Analyze and report on the effectiveness of SEO strategies and campaigns.
  • Collaborate with digital marketing teams to align SEO with overall marketing efforts.
  • Utilize tools like Moz, SEMrush, and Ahrefs to evaluate site performance and competitor analysis.
  • Generate backlinks through white-hat SEO techniques to improve domain authority.
  • Participate in brainstorming sessions for content marketing and copywriting.
  • Develop client presentations to showcase the effectiveness of SEO efforts.

Requirements

Education
  • Bachelor's degree in a relevant field
  • Master's degree is a plus
Experience
  • 3-5 years of experience in SEO and SEM roles
Technical Skills
  • SEO Analytics
  • Technical SEO
Soft Skills
  • Creativity
  • Team Player
Certifications
  • Certified Digital Marketing Professional (CDMP)
Languages
  • English: Fluent

Advantageous

  • Experience with social media marketing: Knowledge of how social media impacts SEO and branding.
  • Familiarity with HTML/CSS: Basic understanding of web development for better SEO implementation.

Benefits

  • Comprehensive health benefits
  • Annual performance bonuses
  • Work from home options
  • Training and development programs

Company Culture

  • Diversity and Inclusion: Committed to building a diverse team that reflects the community we serve.
  • Transparency: Open communication and feedback are integral to our workplace culture.
  • Work-life Balance: We support our employees in achieving a healthy balance between work and personal life.
Status: Closed