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Job Description
As a Retail Marketing Specialist, you'll play a pivotal role in developing and implementing marketing strategies that attract and engage customers. Your creativity and analytical skills will help drive brand awareness and sales effectively in a dynamic retail environment.

Category: Retail and Consumer Services - Retail Marketing
Full Time
  • R300,000 - R450,000 / Year
  • R25000 - R37500 / Month

Closing Date: 2025-02-20
Location: Cape Town
Job Responsibilities
  • Implement marketing strategies to elevate brand and customer loyalty.
  • Analyse customer feedback and market trends to adapt marketing strategies.
  • Collaborate on visual merchandising and store displays to enhance customer experience.
  • Design and monitor online marketing campaigns across various platforms.
  • Use data analytics to assess marketing effectiveness.
  • Provide regular reports on marketing performance metrics.
  • Assist in creating and managing content for the company’s website.
  • Develop partnerships with local businesses and community organizations.
  • Contribute to brainstorming sessions for new marketing concepts and strategies.
  • Stay updated on marketing best practices and innovation.
Job Requirements
  • Bachelor's degree in Marketing, Business or a related field
  • Postgraduate qualifications are a plus
  • Digital Marketing Experience in managing digital marketing campaigns across various platforms.
  • Content Creation Proficient in creating engaging content for marketing materials.
  • Data Analysis Ability to analyze data to inform marketing strategies.
  • Social Media Management Skilled in engaging audiences through social media platforms.
  • SEO and SEM Knowledgeable in search engine optimization and marketing techniques.
  • Communication Excellent verbal and written communication skills.
  • Creativity A creative thinker who can develop innovative marketing ideas.
  • Teamwork Able to work collaboratively in a team environment.
  • Problem-solving Strong ability to identify and resolve issues effectively.
  • English (Fluent)
  • Afrikaans (Conversational)
Advantageous
  • Experience with influencer marketing: Knowledge in partnering with influencers to enhance brand visibility.
  • Familiarity with sustainability marketing: Understanding of how to promote sustainable practices within retail marketing.
Benefits
  • Comprehensive health insurance
  • Flexible working hours
  • Bonus structure linked to performance
  • Continuous learning opportunities
Company Culture
  • Team Collaboration: We encourage collaboration and teamwork across all departments.
  • Continuous Improvement: We value continuous improvement and learning in our employees.
How to Apply
  • Once you have logged in and completed your profile, simply click "Apply Now" to add your application for the Retail Marketing Specialist position and share your profile with the recruiter.
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