Content Marketing Manager

Job Description

We are looking for a dynamic Content Marketing Manager passionate about creating impactful marketing strategies and engaging content. The successful candidate will oversee all content marketing initiatives, ensuring alignment with brand goals while driving audience engagement.

Responsibilities

• Research and identify topics relevant to target audiences.
• Implement content marketing initiatives across multiple channels.
• Evaluate the performance of content against KPIs.
• Facilitate brainstorming sessions for new content ideas with the team.
• Coordinate with external stakeholders for guest contributions.
• Ensure compliance with brand standards and legal requirements.

Requirements

Education

• Bachelor's degree in Marketing, Journalism, or a related field
• MBA or similar qualification preferred

Experience

• 6+ years of experience in digital marketing and content strategy

Technical Skills

• Project Management Software
• Graphic Design Software

Soft Skills

• Leadership
• Adaptability

Certifications

• HubSpot Content Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Experience in email marketing campaigns: Ability to design and implement effective email marketing strategies.
• Knowledge of data analysis tools: Familiarity with platforms like Tableau for reporting and insights.

Benefits

• Comprehensive medical aid cover
• Flexible remote work options
• Performance incentives
• Strong team culture and support

Company Culture

• Continuous Improvement: We foster a culture of ongoing learning and professional growth.
• Responsiveness: We value feedback and make adjustments to improve processes and outcomes.
• Work-Life Balance: We support a healthy balance between work and personal life.