SEO Specialist

Job Description

We are seeking a talented SEO Specialist to join our dynamic team in Johannesburg. The ideal candidate should possess a deep understanding of search engine optimization techniques, coupled with the ability to analyze web performance metrics. You will be responsible for improving our clients' organic search visibility and driving traffic to their websites. Collaboration with content creators and web developers will be crucial to achieve desired outcomes.

Responsibilities

• Optimize website content for improved search rankings.
• Work with the marketing team to create SEO-friendly content.
• Manage ongoing SEO projects and timelines.
• Analyze website metrics to inform optimization decisions.
• Support marketing campaigns with SEO-related activities.
• Participate in training sessions to continually enhance SEO knowledge.

Requirements

Education

• Bachelor's degree in Digital Marketing, Business, or related field

Experience

• 3+ years of experience in SEO with a focus on content marketing

Technical Skills

• Content Management Systems
• Search Engine Algorithms

Soft Skills

• Creativity
• Problem Solving

Certifications

• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Background in Web Development: Experience in web development to better understand SEO challenges.
• Experience with PPC campaigns: Familiarity with pay-per-click advertising strategies.

Benefits

• Comprehensive medical cover
• Performance-based bonuses
• Flexible remote work options
• Training and development programs

Company Culture

• Inclusivity: We pride ourselves on a diverse workforce and inclusive environment.
• Continuous Learning: Ongoing training and the possibility for advancement.
• Community Engagement: We encourage our employees to participate in community service projects.