SEO Specialist

Job Description

We are looking for an SEO Specialist to join our team in Cape Town. The ideal candidate will have a strong understanding of SEO best practices and a proven track record in increasing organic traffic through effective strategies. You will work closely with our content and development teams to enhance our clients’ online visibility.

Responsibilities

• Drive SEO efforts by researching and identifying effective keywords.
• Enhance existing web content and improve site architecture.
• Track SEO performance metrics and report findings to the team.
• Collaborate with other departments for cohesive marketing initiatives.
• Develop and maintain up-to-date SEO audit reports.
• Keep abreast of new SEO tools and techniques.

Requirements

Education

• Bachelor's degree in Marketing or related field

Experience

• 3+ years of experience in digital marketing with a strong SEO focus

Technical Skills

• Content Management Systems
• SEO Analytics

Soft Skills

• Creativity
• Communication Skills

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience in mobile SEO: Knowledge of mobile optimization strategies.
• Proficiency in graphic design tools: Experience in graphic design can assist in content creation.

Benefits

• Comprehensive medical aid coverage
• Annual bonuses based on performance
• Flexible work arrangements
• Continuous learning and development opportunities

Company Culture

• Growth Opportunities: We provide continuous learning opportunities and promote from within.
• Work-Life Balance: We prioritize work-life balance for all employees.
• Supportive Team Culture: Our team is supportive, ensuring everyone feels included and valued.