Social Media Content Planner

Job Description

We are seeking a talented Social Media Content Planner to join our creative team in Cape Town. The ideal candidate will be responsible for developing and executing effective social media strategies to enhance our brand's online presence and engage our audience. You will collaborate closely with various teams to create compelling content that resonates with our target demographic.

Responsibilities

• Oversee all aspects of social media accounts including strategy, content, and engagement.
• Craft compelling posts that align with brand messaging.
• Analyse competitors and industry trends to refine strategies.
• Ensure all content is on-brand and consistent in terms of style and quality.
• Engage in community management to foster relationships with followers.
• Collaborate on cross-platform promotional initiatives.
• Conduct A/B testing on different types of content to determine effectiveness.
• Manage social media advertising campaigns to amplify reach.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 5+ years of experience managing social media platforms

Technical Skills

• Content Strategy Development
• Paid Social Media Advertising
• Video Editing Software

Soft Skills

• Analytical Skills
• Adaptability

Certifications

• Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Influencer Marketing: Experience in collaborating with influencers for social media growth.
• Understanding of Paid Media Strategies: Knowledge of paid media strategies to boost content reach.

Benefits

• Comprehensive health insurance plans
• Annual performance bonuses
• Remote work options
• Regular team-building events

Company Culture

• Diversity and Inclusion: We believe in creating a diverse workplace where everyone feels valued and included.
• Work-Life Balance: We support our employees in achieving a healthy work-life balance.
• Positive Work Environment: Our workplace is built on trust, respect, and open communication.