SEO Specialist

Cape Town FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Are you passionate about search engine optimization? We are seeking a skilled SEO Specialist to enhance our clients' digital presence. You will work closely with various teams to create and implement SEO strategies, monitor performance metrics, and provide insights for continuous improvement. If you thrive in a fast-paced environment and love challenges, we want to hear from you!

Responsibilities

  • Research keywords that drive relevant traffic to our clients' websites.
  • Optimize web pages, ensuring best SEO practices are followed.
  • Build high-quality backlinks to improve search engine rankings.
  • Track and analyze website traffic using analytical tools.
  • Prepare comprehensive reports on SEO performance metrics.
  • Remain current on evolving SEO trends and algorithms.
  • Work collaboratively with designers and content creators to enhance site functionality.
  • Evaluate competitors’ SEO strategies and identify gaps.
  • Conduct detailed on-page and off-page SEO audits.
  • Use insights to refine content and marketing strategies.

Requirements

Education
  • Bachelor's degree in Digital Marketing or related field
Experience
  • 5+ years of experience in an SEO role
Technical Skills
  • Technical SEO
  • Content Optimization
  • Link Building
Soft Skills
  • Teamwork
  • Creativity
Certifications
  • HubSpot Inbound Marketing Certification
  • Google Ads Certification
Languages
  • English: Fluent

Advantageous

  • Experience with Google Ads and Facebook Ads: Hands-on experience managing paid advertising campaigns.
  • Understanding of UX/UI principles: Knowledge of user experience principles as they relate to SEO.

Benefits

  • Comprehensive health and wellness programs
  • Generous leave policy
  • Training and development allowance
  • Work-life balance initiatives

Company Culture

  • Employee Wellbeing: We prioritize our employees' wellbeing and support their work-life balance.
  • Learning and Development: Continuous learning is integral, and we offer resources for professional growth.
  • Feedback Culture: We encourage open communication and regular feedback for improvement.
Status: Closed