Social Media Manager

Job Description

We are seeking a creative and driven Social Media Manager to elevate our brand's online presence. The candidate will be responsible for developing and executing social media strategies, creating engaging content, and managing our social media channels. Ideal applicants should possess a keen understanding of social media trends and analytics, ensuring our campaigns are both dynamic and effective.

Responsibilities

• Manage day-to-day social media activities across various platforms.
• Monitor social media channels for customer feedback and respond accordingly.
• Design and execute promotional campaigns through social media.
• Maintain brand voice and consistency across social media channels.
• Create video content tailored for social media distribution.
• Train and mentor junior team members on social media best practices.
• Collaborate with sales teams to align marketing and sales strategies.
• Conduct market research to identify new social media opportunities.
• Utilize A/B testing for social media posts to identify effective strategies.
• Develop relationships with media representatives for press coverage.

Requirements

Education

• Bachelor's degree in Marketing or a related field
• Relevant certifications in digital marketing are preferred

Experience

• 4-6 years in managing social media accounts and online marketing campaigns

Technical Skills

• SEO Knowledge
• Video Editing Software

Soft Skills

• Analytical Thinking
• Adaptability

Certifications

• Digital Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with social media listening tools: Experience in using tools to monitor brand mentions and customer sentiment.
• Understanding of influencer marketing: Knowledge of collaborating with social media influencers for campaigns.

Benefits

• Performance bonuses
• Annual leave and sick leave
• Access to training programs
• Relaxed and collaborative work environment

Company Culture

• Inclusivity: We embrace diversity and inclusion, ensuring all voices are heard.
• Continuous Learning: Professional growth is essential, and we provide opportunities for skill development.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for our employees.