SEO Specialist

Job Description

Join our expanding digital marketing firm as an SEO Specialist where you will optimize website content for search engines. You will collaborate with content creators, designers, and the marketing team to ensure our SEO strategies align with brand objectives. Your role will involve analyzing metrics and providing insights to enhance visibility and drive conversions.

Responsibilities

• Optimize website meta tags, headings, and content for targeted keywords.
• Monitor analytics and adjust SEO strategies based on performance data.
• Assist in social media strategies that complement SEO goals.
• Manage content on websites and blogs to ensure they align with SEO efforts.
• Engage in local SEO efforts to enhance visibility in relevant searches.
• Work with marketing team to align SEO strategies with broader marketing goals.

Requirements

Education

• Bachelor's in Digital Marketing preferred
• Certifications in Digital Marketing or related field are advantageous

Experience

• 3-5 years of experience in SEO, SEM, or digital marketing roles

Technical Skills

• Keyword Research
• Content Management Systems (CMS)

Soft Skills

• Team-oriented
• Strategic Thinking

Certifications

• Advanced SEO Certification
• Digital Marketing Certificate

Languages

• English: Fluent

Advantageous

• Experience in content marketing: Skills in developing content that is SEO optimized for better visibility.
• Familiarity with conversion rate optimization (CRO): Understanding of techniques to improve site conversions.

Benefits

• Comprehensive health benefits including dental and vision
• Performance bonuses based on results
• Access to online training platforms
• Team-building and social events throughout the year

Company Culture

• Diversity and Inclusion: We are committed to building a diverse workforce and creating an inclusive environment.
• Work-Life Balance: We strive to offer a balanced work culture that supports all employees.
• Community Engagement: We actively participate in community service and social initiatives.