SEO Specialist

Job Description

We are searching for a creative and analytical Digital Marketing Specialist to join our dynamic marketing team in Tshwane. The ideal candidate will possess a strong understanding of digital marketing strategies, including SEO, PPC, social media, and content marketing. You will play a vital role in enhancing our online presence and driving traffic to our website.

Responsibilities

• Lead SEO projects from conception through execution and analysis.
• Develop engaging and keyword-rich content strategies.
• Integrate social media and content marketing with SEO efforts.
• Evaluate and improve local SEO strategies to enhance visibility.
• Conduct A/B testing to improve user engagement and conversion rates.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of hands-on experience in SEO and digital marketing strategies

Technical Skills

• Content Management Systems
• HTML/CSS

Soft Skills

• Project Management
• Team Player

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Proficiency in local SEO strategies: Experience improving visibility in local search results.
• Technical SEO knowledge: Understanding of website structure and optimization techniques.

Benefits

• Comprehensive health benefits
• Performance bonuses
• Work-from-home options available
• Continuous learning opportunities

Company Culture

• Collaboration: We highly value teamwork and collaboration across all levels.
• Open Communication: We promote open communication and feedback at all levels.
• Supportive Environment: We create a supportive work environment where every employee can thrive.