SEO Specialist

Job Description

As an SEO Specialist at Tech Innovations Inc., you will be in charge of elevating our online visibility in Durban. You'll conduct in-depth keyword analysis, optimize our website's technical SEO, and collaborate with the marketing team to ensure alignment with our overall digital strategy. This is an exciting opportunity for someone eager to make a measurable impact using data and creativity.

Responsibilities

• Perform regular SEO audits to identify areas for improvement.
• Research and recommend new keywords based on market trends.
• Work with the social media team to boost content visibility and engagement.
• Maintain and update the SEO toolkit and resources.
• Optimize local SEO listings to enhance visibility in Durban.
• Provide guidance on SEO-friendly best practices for marketing collateral.

Requirements

Education

• Bachelor's degree in Digital Marketing, or related field

Experience

• 4+ years of comprehensive experience in SEO

Technical Skills

• Keyword Research
• Content Optimization Techniques

Soft Skills

• Creative Thinking
• Collaboration

Certifications

• Advanced SEO Certification
• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with A/B testing.: Ability to conduct and analyze A/B tests for optimizing content.
• Familiar with website speed optimization: Knowledge of tools and techniques to improve website speed.

Benefits

• Comprehensive medical aid coverage
• Performance bonuses
• Work from home options after probation
• Continuous learning stipend

Company Culture

• Diversity: We believe diverse perspectives lead to better solutions and innovation.
• Supportive Environment: We foster a supportive environment where all employees can thrive.
• Work-Life Balance: We prioritize work-life balance, allowing flexibility in how our teams operate.