SEO Specialist

Cape Town Full-time R25,000 - R33,333 / Month
(R300,000 - R400,000 / Year)

Job Description

As an SEO Specialist, you will be responsible for developing and implementing effective SEO strategies to improve our website's visibility. You will conduct keyword research, analyze performance data, and provide recommendations for enhancing our search engine rankings.

Responsibilities

  • Research and identify keywords to target for content marketing.
  • Analyze traffic data and metrics to improve SEO performance.
  • Optimize on-page elements like meta tags, headers, and images.
  • Implement technical SEO strategies to enhance website performance.
  • Work with other teams to align SEO with overall marketing goals.
  • Report on KPIs and provide insights for strategy adjustments.
  • Monitor and adjust SEO campaigns based on performance metrics.

Requirements

Education
  • Bachelor's degree in Marketing, Communication, or related field
Experience
  • 2-4 years of experience in SEO or digital marketing
Technical Skills
  • Google Analytics
  • SEO Tools (e.g., SEMrush, Moz)
  • HTML/CSS Basics
Soft Skills
  • Analytical mindset
  • Communication skills
  • Time management
Languages
  • English: Fluent

Advantageous

  • Experience with PPC Campaigns: Knowledge in managing pay-per-click advertising for enhanced visibility.
  • Familiarity with Social Media Marketing: Understanding of how social media impacts SEO and online presence.

Benefits

  • Competitive salary and performance bonuses
  • Health and wellness benefits
  • Flexible working hours and remote work options
  • Opportunities for professional development and training

Company Culture

  • Team-oriented environment: We encourage collaboration and support each other's growth.
  • Continuous improvement: Our team is committed to learning and evolving in our approach to digital marketing.
  • Innovation driven: We thrive on creative ideas and striving for excellence.
Status: Closed