Digital Marketing Specialist

Job Description

Are you passionate about digital marketing? We’re looking for a Digital Marketing Specialist to develop and implement marketing strategies that improve our online presence and engagement. You will analyze data to track success and apply insights to enhance campaigns.

Responsibilities

• Lead the digital marketing strategy and execution across all channels.
• Utilize data analysis to inform marketing strategies.
• Collaborate on integrated marketing campaigns with other departments.
• Create appealing landing pages and user experiences.
• Stay up to date with the latest industry trends and competitive landscape.
• Provide recommendations for enhancing the customer journey online.
• Train and mentor junior marketing staff.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a similar field
• Continuing education in digital marketing trends is a plus

Experience

• 4+ years of experience in digital marketing, ideally within an agency setting

Technical Skills

• Email Marketing
• Social Media Marketing

Soft Skills

• Teamwork
• Presentation Skills

Certifications

• Digital Marketing Certification from a recognized platform
• Google Ads Certified

Languages

• English: Fluent

Advantageous

• Experience in video marketing: Knowledge of techniques for utilizing video content effectively.
• Experience managing influencer marketing campaigns: Ability to engage and collaborate with influencers.

Benefits

• Comprehensive health benefits including dental and vision
• Annual leave and public holiday benefits
• Opportunities for skill enhancement and training
• Employee recognition programs and team-building events

Company Culture

• Focus on Growth: We are dedicated to not only company growth but also the growth of our individual employees.
• Work-Life Balance: We prioritize a healthy work-life balance for all employees to enhance productivity and creativity.
• Supportive Atmosphere: Our workplace naturally encourages support and understanding among colleagues.