SEO Specialist

Job Description

Join our team as an SEO Specialist in Cape Town, where you will devise tailored SEO strategies, track and report on performance metrics, and collaborate closely with content creators and web developers to ensure seamless user experiences.

Responsibilities

• Utilize SEO tools (e.g., Google Analytics, SEMrush) to monitor site performance and generate actionable insights.
• Create detailed monthly reports outlining performance metrics and actionable recommendations.
• Conduct technical audits to identify and resolve site issues.
• Engage with external SEO authority sites and forums to enhance outreach and visibility.
• Continuously optimize client content and website elements based on data-driven decisions.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3 years of hands-on experience in SEO strategy development and execution

Technical Skills

• Content Management Systems (CMS)
• Link Building

Soft Skills

• Critical thinking
• Collaboration

Languages

• English: Fluent

Advantageous

• Experience with PPC and SEM: Knowledge in managing pay-per-click campaigns alongside SEO initiatives.
• Familiarity with social media strategies: Experience using social media as an extension of SEO efforts.

Benefits

• Comprehensive health insurance, including dental options
• Generous leave policies and holiday breaks
• Flexible working arrangements to balance work and life
• Opportunities for conferences and workshops

Company Culture

• Growth and Learning: We encourage a culture of continuous learning and personal development.
• Passionate Team: Our team is passionate about achieving great results for our clients.
• Flexible Work Environment: We support flexible work arrangements to promote work-life balance.