Content Marketing Consultant

Job Description

We are seeking a skilled Content Marketing Consultant to join our dynamic marketing team in Durban. In this role, you will develop and implement comprehensive content strategies that enhance brand awareness and drive customer engagement. The ideal candidate will have a robust understanding of digital marketing trends and strong communication skills.

Responsibilities

• Drive the creation of content marketing initiatives that foster community engagement.
• Work with analytics tools to gauge the performance of content marketing efforts.
• Ensure all content is aligned with broader marketing strategies and objectives.
• Train and mentor junior content team members to enhance their writing skills.
• Integrate multi-channel marketing strategies to boost content visibility.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is preferred

Experience

• 5+ years in a content-centric role within digital marketing

Technical Skills

• Analytics Tools
• Email Marketing

Soft Skills

• Team Management
• Strategic Thinking

Languages

• English: Fluent

Advantageous

• Familiarity with HTML/CSS: Basic knowledge of HTML/CSS for minor website content adjustments.
• Experience with content creation tools: Proficient in using tools like Canva or Adobe Creative Suite for content development.

Benefits

• Health, dental, and vision insurance
• Generous leave policy
• Opportunities for professional development
• Team building events and activities

Company Culture

• Flexibility: We offer flexible work arrangements to promote a healthy work-life balance.
• Innovation: Innovation is at the heart of what we do, encouraging creative thinking throughout the company.