Digital Marketing Specialist

Job Description

Are you a passionate Digital Marketing Specialist looking to make an impact? Join our Durban-based team where you will spearhead marketing campaigns, enhance brand visibility, and contribute to lead generation efforts. Collaborate with creative minds and utilize your expertise in SEO, social media, and content marketing to drive results.

Responsibilities

• Lead the development of content marketing strategies across multiple channels.
• Coordinate with external vendors and influencers to enhance brand reach.
• Evaluate and report on digital marketing performance using KPIs.
• Plan and execute promotional events and online webinars to engage customers.
• Regularly update content on the company website to keep it fresh and relevant.

Requirements

Education

• Bachelor's degree in Business or related field

Experience

• 3+ years in a marketing role with a digital focus

Technical Skills

• PPC Advertising
• Email Marketing
• HTML/CSS

Soft Skills

• Teamwork
• Time Management

Languages

• English: Fluent

Advantageous

• Knowledge of video marketing: Experience in creating video content for promotional use.
• Experience with webinars and live events: Able to manage online events to engage customers.

Benefits

• Above-average salary with annual bonuses
• Comprehensive health insurance
• Work-from-home options available
• Continuous learning and growth programs

Company Culture

• Innovative Mindset: We encourage innovative thinking and new ideas to help us stay ahead in the industry.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for all employees.
• Employee Recognition: We celebrate successes and acknowledge the contributions of our team members.