SEO Specialist

Job Description

We are seeking a results-driven SEO Specialist to join our team in Johannesburg. You will be responsible for creating and implementing effective SEO strategies to improve website rankings and drive organic traffic. The ideal candidate should have a strong understanding of SEO tools and best practices, as well as a passion for staying ahead of industry trends.

Responsibilities

• Lead website audits to identify and address any SEO issues.
• Collaborate with marketing and social media teams to align strategies.
• Use analytical tools to assess and report site performance.
• Engage with external stakeholders to build backlinks and enhance authority.
• Participate in meetings to strategize and brainstorm SEO initiatives.

Requirements

Education

• Bachelor's degree in Business, Marketing or relevant field

Experience

• 3+ years of experience in SEO or online marketing

Technical Skills

• SEO Analysis Tools
• Content Management Systems (CMS)

Soft Skills

• Critical Thinking
• Teamwork

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience in content marketing: Ability to create SEO-friendly content that engages users.
• Familiarity with mobile SEO: Understanding of mobile optimization and effects on rankings.

Benefits

• Customizable healthcare plans
• Generous leave policy
• Fun team-building activities
• Flexible work hours and home office options

Company Culture

• Transparency: Open communication is key; we value transparency in all our processes.
• Diversity and Inclusion: We celebrate diversity and strive to cultivate an inclusive work environment.
• Continuous Improvement: We are committed to improving our strategies and processes continually.