Social Media Manager

Job Description

We are seeking a talented Social Media Manager to join our vibrant team in Cape Town. The ideal candidate will have a proven track record of developing and implementing effective social media strategies that engage audiences and enhance brand visibility. You will be responsible for managing various social media platforms, creating compelling content, and analysing performance metrics to optimise campaigns.

Responsibilities

• Craft compelling copy and visuals for social media posts and advertisements.
• Manage the social media budget effectively, ensuring ROI.
• Integrate social media with email marketing and other digital channels.
• Incorporate SEO principles into social media strategies.
• Assist in organising and promoting online events and webinars.
• Maintain brand voice and consistency across all platforms.
• Evaluate emerging social platforms and recommend strategies for engagement.
• Work with the design team to create eye-catching graphics for campaigns.

Requirements

Education

• Diploma in Marketing, Journalism or related field

Experience

• 2-4 years of experience in a similar role

Technical Skills

• SEO Best Practices
• Graphic Design Software

Soft Skills

• Teamwork
• Adaptability

Languages

• English: Fluent
• Xhosa: Conversational

Advantageous

• Knowledge of influencer marketing: Experience working with influencers to promote brand partnerships.
• Proficiency in social media tools: Using tools like Hootsuite or Buffer for scheduling and analytics.

Benefits

• Comprehensive medical aid and dental cover
• Employee assistance program for mental health
• Annual company retreats
• Subsidised professional training courses

Company Culture

• Work-Life Balance: We prioritize a healthy work-life balance for all employees.
• Continuous Learning: We support ongoing education and professional development.
• Feedback Culture: We encourage feedback and open discussions to improve and innovate.