SEO Specialist

Job Description

We are seeking an SEO Specialist to join our Bloemfontein team. In this role, you will optimize website content, develop SEO strategies, and drive organic traffic growth. The ideal candidate should have a deep understanding of SEO techniques and analytics tools.

Responsibilities

• Lead the execution of SEO strategies for new and existing content.
• Analyze user behavior to inform content decisions.
• Create detailed reports on SEO campaigns and present findings.
• Manage Google Analytics and Google Search Console accounts.
• Provide ongoing support and training for content teams on SEO.
• Optimize local SEO strategies to benefit regional visibility.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years in SEO with a proven track record of success

Technical Skills

• Content Management Systems
• HTML/CSS

Soft Skills

• Team Collaboration
• Adaptability

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with social media SEO: Knowledge of how social media impacts SEO and online presence.
• Familiarity with website performance metrics: Ability to analyze and optimize site speed and user experience.

Benefits

• Comprehensive health insurance
• Wellness programs and gym memberships
• Paid time off and holidays
• Remote work flexibility when required

Company Culture

• Teamwork: We emphasize collaboration and support within teams to achieve common goals.
• Work-Life Balance: We promote a healthy balance between work and personal life.
• Social Responsibility: We engage with our local community and encourage employees to volunteer.