SEO Specialist

Job Description

Join our dynamic team as an SEO Specialist in Cape Town, where you will leverage your expertise to implement effective SEO strategies. You will monitor site performance metrics and work on continuous improvement to achieve desired outcomes.

Responsibilities

• Conduct keyword research and analysis to optimize existing content and uncover new opportunities.
• Develop and implement on-page SEO strategies, including meta tags, content layout, and backlinking.
• Monitor, analyze and report on SEO performance metrics using tools such as Google Analytics and Search Console.
• Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms.
• Collaborate with content and design teams to create SEO-friendly content that aligns with brand strategies.
• Perform competitor analysis to identify trends and gaps in the market.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field

Experience

• 2+ years of experience in SEO or digital marketing

Technical Skills

• SEO Tools
• Keyword Research

Soft Skills

• Analytical Thinking
• Communication

Languages

• English: Fluent

Benefits

• Competitive salary package
• Health, dental, and vision insurance
• Flexible working hours
• Opportunities for professional development
• Team building activities

Company Culture

• Team Spirit: We believe in collaboration and innovation as key components of our company success.
• Continuous Learning: Our team is dedicated to ongoing professional development and personal growth.
• Inclusivity: We are committed to inclusivity and respect for diverse perspectives.