Digital Marketing Specialist

Cape Town FULL TIME R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

Join our energetic team as a Digital Marketing Specialist, where you'll play a key role in planning and executing our online marketing strategies. You will be responsible for increasing brand awareness and customer engagement through various digital channels, including social media, email campaigns, and web analytics.

Responsibilities

  • Design and run A/B tests for outreach strategies.
  • Ensure branding consistency across all digital platforms.
  • Utilize data insights to fine-tune campaigns for better results.
  • Prepare comprehensive reports on marketing activities.
  • Mentor junior marketing team members.

Requirements

Education
  • Bachelor's degree in Marketing or Business
  • Preferably a Master's degree
Experience
  • 3-5 years of experience in a similar role
Technical Skills
  • Content Management Systems
  • Email Marketing Tools
Soft Skills
  • Team Collaboration
  • Time Management
Certifications
  • Facebook Blueprint Certification
  • Certified Digital Marketing Professional
Languages
  • English: Fluent

Advantageous

  • Knowledge of video marketing: Experience in creating marketing videos for campaigns.
  • Understanding of influencer marketing: Ability to collaborate with influencers for brand awareness.

Benefits

  • Performance-based bonuses
  • Comprehensive health insurance
  • Work-life balance initiatives
  • Paid time off and holidays

Company Culture

  • Results-driven: Our focus is on achieving measurable results and delivering value to our clients.
  • Continuous Learning: We believe in ongoing education and professional growth for our team.
  • Employee Engagement: We prioritize employee engagement and satisfaction in our workplace culture.
Status: Open