Marketing Manager

Job Description

We are seeking a passionate Marketing Manager to lead our digital marketing initiatives in Johannesburg. This role involves developing and executing strategic marketing plans, managing campaigns across various platforms, and ensuring alignment with our business objectives.

Responsibilities

• Lead the development of digital marketing campaigns from inception to delivery.
• Collaborate with designers and content creators to ensure cohesive messaging.
• Utilize analytics tools to monitor campaign effectiveness and adjust strategies for impact.
• Engage with customers through various channels to build relationships and gather feedback.
• Implement SEO best practices to increase website traffic and search engine rankings.
• Manage public relations efforts to enhance company image and reputation.
• Create and manage content calendars for social media and digital platforms.
• Oversee event marketing and promotional activities to strengthen brand visibility.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree in relevant field is an advantage

Experience

• 5+ years in marketing management or strategy development

Technical Skills

• Social Media Management
• Email Marketing

Soft Skills

• Creativity
• Project Management

Certifications

• Certified Digital Marketing Professional (CDMP)
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Creative Design Skills: Ability to create visually appealing marketing materials.
• Understanding of Data Privacy Regulations: Knowledge of GDPR and other relevant data protection laws.

Benefits

• Health benefits including dental and vision
• Retirement funding with company match
• Generous leave policy with personal days
• Team-building events and social gatherings

Company Culture

• Professional Development: We value continuous learning and provide opportunities for professional growth.
• Work-Life Balance: We understand the importance of work-life balance and offer flexible schedules.
• Community Engagement: We are committed to giving back to the community through various initiatives and volunteer activities.