Digital Marketing Manager

Bloemfontein Full-time R29,167 - R37,500 / Month
(R350,000 - R450,000 / Year)

Job Description

We are looking for a results-driven Digital Marketing Manager with in-depth experience in digital platforms and analytics. Your expertise will be crucial in enhancing our marketing efforts to optimize customer engagement and drive sales.

Responsibilities

  • Drive and optimize strategies for user acquisition and retention.
  • Utilize analytics tools to monitor conversion rates and user behaviour.
  • Ensure brand consistency across all digital platforms.
  • Collaborate with sales teams to align marketing efforts with sales goals.
  • Manage budget allocations for online advertising and promotions.
  • Deliver regular reports on digital marketing KPIs to senior management.

Requirements

Education
  • Bachelor's degree in Marketing or Communications
Experience
  • 5+ years of experience in a digital marketing role
Technical Skills
  • Social Media Management
  • Content Marketing
Soft Skills
  • Leadership
  • Creativity
Certifications
  • HubSpot Inbound Marketing Certification
  • Google Ads Certification
Languages
  • English: Fluent

Advantageous

  • Experience with A/B Testing and Conversion Rate Optimization: Proficient in methods to enhance conversion rates and analyze test results.
  • Skills in Video Marketing: Experience creating and managing video content for marketing.

Benefits

  • Attractive salary with performance bonuses
  • Comprehensive health benefits
  • Work from home options
  • Continuous learning and training programs

Company Culture

  • Continuous Improvement: We believe in learning and growing together as a team, embracing challenges as opportunities.
  • Customer Focus: We prioritize our clients’ needs and strive for excellence in service delivery.
  • Fun Environment: We create a positive and enjoyable workplace, where employees can thrive.
Status: Closed