Digital Marketing Specialist

Job Description

We are seeking a dynamic Digital Marketing Specialist to join our team in Johannesburg. The ideal candidate will have a proven track record in creating and executing digital marketing strategies that drive traffic and enhance brand awareness.

Responsibilities

• Research and identify new marketing trends and technologies.
• Manage online reputation through effective content strategies.
• Use data analytics tools to measure and report on campaign performance.
• Build relationships with influencers and key stakeholders in the industry.
• Create engaging visual content for social platforms.
• Support the Marketing Manager in strategic planning and budgeting.

Requirements

Education

• Bachelor's degree in Digital Marketing or equivalent experience

Experience

• 3-5 years of experience in a similar role

Technical Skills

• PPC Advertising
• Content Management Systems

Soft Skills

• Team Player

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in PPC Campaigns: Demonstrated ability to manage PPC budgets effectively.
• Familiarity with Email Automation Tools: Experience with tools for automating email marketing campaigns.

Benefits

• Comprehensive medical aid and benefits
• Work-life balance initiatives
• Access to training and workshops
• Annual team retreats

Company Culture

• Collaborative Atmosphere: Our teams work in a collaborative environment that values input from all members.
• Continuous Learning: We prioritize professional growth through ongoing training and development opportunities.