Digital Marketing Specialist

Job Description

We are seeking a talented Digital Marketing Specialist to join our vibrant team in Cape Town. The ideal candidate will have a passion for digital marketing and a proven track record in managing SEO, social media, and email marketing campaigns.

Responsibilities

• Plan and execute email marketing campaigns to engage and retain customers.
• Collaborate with cross-functional teams to align marketing strategies with business goals.
• Manage online reputation and customer feedback on digital platforms.
• Create and maintain a content calendar for consistent online presence.
• Work with influencers to promote brand awareness and drive traffic.

Requirements

Education

• Bachelor's degree in Marketing or equivalent

Experience

• 3-5 years of experience in a digital marketing role

Technical Skills

• Social Media Marketing
• Email Marketing

Soft Skills

• Analytical Skills
• Communication

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with graphic design tools: Proficiency in software like Adobe Creative Suite.
• Knowledge of marketing automation tools: Experience in using platforms like HubSpot or Marketo.

Benefits

• Comprehensive health insurance
• Performance bonuses
• Work-from-home options
• Monthly team outings

Company Culture

• Continuous Learning: We support ongoing professional development to help our team grow.
• Work-Life Balance: We strive to create a work environment that respects personal time and commitments.
• Employee Recognition: We celebrate the successes of our team members and recognize their contributions.