Content Marketing Manager

Johannesburg FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

Join our team as a Content Marketing Manager, where you will be responsible for steering content initiatives that contribute to our brand's growth. Your expertise in content creation, SEO, and marketing analytics will play a crucial role in enhancing our digital footprint and engaging our customers effectively.

Responsibilities

  • Strategically develop and oversee content marketing initiatives.
  • Ensure all content aligns with the company’s branding and marketing goals.
  • Recruit, train, and mentor content team members.
  • Utilize analytics tools to derive actionable insights from content performance.
  • Lead content brainstorming, planning, and execution phases.
  • Write, proofread, and edit various content types to maintain quality.
  • Monitor competitor activities and adjust content strategy accordingly.
  • Create reports on content impact and present findings to leadership.
  • Establish standards for content quality and monitor compliance.
  • Engage with industry influencers for collaboration opportunities.

Requirements

Education
  • Bachelor's degree in Communications, Marketing or related discipline
  • Master's degree preferred but not required
Experience
  • 5+ years of experience in digital or content marketing
Technical Skills
  • Copywriting
  • Social Media Marketing
Soft Skills
  • Organizational Skills
  • Problem-solving
Certifications
  • Certification in Digital Marketing
  • Facebook Blueprint Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with email marketing platforms: Experience with platforms like MailChimp or HubSpot for managing campaigns.
  • Knowledge of web analytics: We prefer candidates who understand website analytics and can assess digital engagement.

Benefits

  • Attractive salary with performance bonuses
  • Health and wellness programs
  • Opportunities for professional development
  • In-house training and workshops

Company Culture

  • Focus on Wellbeing: We prioritize mental and physical well-being, offering programs to support a healthy lifestyle.
  • Continuous Learning Environment: We provide ongoing training and professional development opportunities for our employees.
  • Equal Opportunities: We ensure equal job opportunities for all, promoting a culture of respect and inclusion.
Status: Open