Social Media Manager

Job Description

We are seeking a creative and analytical Social Media Manager to join our team in Pretoria. The ideal candidate will develop and implement engaging social media strategies, manage daily activities on various platforms, and analyse performance metrics to optimize our online presence.

Responsibilities

• Strategize and execute engaging social media campaigns that drive traffic and conversions.
• Utilize analytics tools to monitor the success of campaigns and provide actionable insights.
• Interact with users and respond to inquiries in a timely manner.
• Develop and manage a content calendar, ensuring timely posting and quality content.
• Conduct regular research on industry trends and emerging social platforms.
• Collaborate with graphic designers to produce eye-catching visuals for posts.
• Identify and implement social media growth strategies.
• Create engaging video content for platforms like TikTok and Instagram Reels.
• Organize giveaways, contests, and promotions to boost follower engagement.

Requirements

Education

• Bachelor's degree in Media Studies or Public Relations
• Master's degree in Business or Marketing preferred

Experience

• 3+ years of hands-on experience in social media strategy and content planning

Technical Skills

• Digital Marketing Tools
• SEO and SEM
• Graphic Design Software

Soft Skills

• Analytical Skills
• Problem-Solving

Certifications

• Facebook Blueprint Certification
• Hootsuite Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Paid Advertising: Hands-on experience with social media advertising tools like Facebook Ads and Google AdWords.
• Content Management Systems Knowledge: Familiarity with CMS platforms such as WordPress and HubSpot.

Benefits

• Comprehensive health insurance
• Retirement plan with company contributions
• Paid time off and holidays
• Arrival bonus available

Company Culture

• Continuous Growth: Our company nurtures growth through learning opportunities and training.
• Open Communication: We foster an environment of open and honest communication.
• Diversity and Inclusion: We are committed to building a diverse team that reflects the communities we serve.