Digital Marketing Specialist

Johannesburg Full-time R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

As a Digital Marketing Specialist, you'll develop and execute digital marketing strategies to enhance brand awareness and increase traffic. You will utilize tools such as SEO, PPC, and social media marketing to achieve business objectives.

Responsibilities

  • Lead the creation of innovative digital marketing strategies.
  • Utilize data analytics to inform future marketing efforts.
  • Cultivate relationships with influencers for campaign promotion.
  • Design email marketing campaigns to nurture leads and build customer loyalty.
  • Evaluate emerging technologies and marketing tools that align with company goals.
  • Stay updated on industry trends to ensure competitive positioning.
  • Facilitate workshops and training sessions for junior marketing staff.

Requirements

Education
  • Bachelor’s degree in Digital Marketing or related field
  • Master’s degree is an advantage
Experience
  • 3+ years of experience in digital marketing roles
Technical Skills
  • Social Media Marketing
  • Email Marketing
  • Analytics Tools
Soft Skills
  • Time Management
  • Collaboration
Certifications
  • Facebook Blueprint Certification
  • Digital Marketing Pro Certification
Languages
  • English: Fluent

Advantageous

  • Experience with video marketing: Able to create and edit video content for social media campaigns.
  • Data visualization skills: Ability to present data insights in a clear and compelling way.

Benefits

  • Comprehensive health and wellness programs
  • Paid time off and holidays
  • Annual team retreats
  • Learning and development opportunities

Company Culture

  • Inclusivity: We embrace diversity and strive to create an inclusive workplace for all.
  • Innovation: We encourage innovative thinking to drive our success.
Status: Open