Digital Marketing Specialist

Job Description

Join our team as a Sales Manager in Pretoria, where you will oversee sales operations and spearhead efforts to expand our market share. You will have the opportunity to mentor your team while fostering a culture of success and accountability.

Responsibilities

• Plan and implement comprehensive digital marketing strategies.
• Enhance the website's SEO to increase search rankings.
• Craft high-quality written and visual content for campaigns.
• Measure and report on the performance of all digital marketing campaigns.
• Manage budget allocations for various digital marketing channels.
• Collaborate with sales teams to align marketing strategies with business goals.
• Develop community outreach programs to engage target audiences.
• Lead initiatives to improve customer engagement and retention.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field

Experience

• 3+ years of experience in digital marketing

Technical Skills

• SEO
• Social Media Management
• Google Analytics
• PPC Advertising

Soft Skills

• Creative Thinking
• Communication
• Analytical Skills

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Content Management Systems (CMS): Proficiency in managing website content through popular CMS platforms such as WordPress or Joomla.
• Knowledge of HTML/CSS: Basic understanding of HTML and CSS to make simple adjustments to web pages.

Benefits

• Competitive salary and performance bonuses
• Health and wellness benefits
• Flexible working hours
• Opportunities for professional development and training

Company Culture

• Innovation: We encourage creative solutions and forward-thinking approaches to digital marketing.
• Collaboration: Working together is at the core of our company values, ensuring every team member is heard and valued.
• Diversity: We celebrate diversity and strive to build an inclusive environment for all employees.