Content Marketing Manager

Johannesburg FULL TIME R25,000 - R40,000 / Month
(R300,000 - R480,000 / Year)

Job Description

As a Content Marketing Manager at Tech Innovations Inc., you'll play a pivotal role in shaping our brand's voice. This is a unique opportunity to create and oversee content strategy across multiple channels, ensuring relevance and consistency. If you have a knack for crafting engaging copy and a strategic approach to content marketing, we want to meet you!

Responsibilities

  • Lead the development and execution of content marketing strategies.
  • Craft compelling content that captivates and converts audience segments.
  • Collaborate with stakeholders to align content with overall business goals.
  • Conduct keyword research and optimize content for search engines.
  • Monitor and adjust strategies based on competitive landscape and audience behavior.
  • Provide guidance and training to junior writers and content contributors.

Requirements

Education
  • Bachelor's degree in Marketing, Communications or a related field
  • Master's degree in Digital Marketing is preferred
Experience
  • 4+ years of experience in content creation/marketing
Technical Skills
  • Digital Marketing
  • Social Media Management
Soft Skills
  • Creative Thinking
  • Detail-oriented
Languages
  • English: Fluent

Advantageous

  • Familiarity with Email Marketing Tools: Knowledge of tools like Mailchimp and HubSpot.
  • Experience with Webinar Hosting: Proficient at conducting and promoting webinars.

Benefits

  • Comprehensive health insurance
  • Paid time off and holidays
  • Remote working options
  • Training and career growth opportunities

Company Culture

  • Diversity and Inclusion: We are committed to building a diverse workplace where everyone feels valued.
  • Continuous Learning: We provide ongoing training and resources for professional development.
  • Community Engagement: We actively support community projects and encourage staff participation.
Status: Open