SEO Specialist

Job Description

As our new SEO Specialist in Pretoria, you'll play a crucial role in formulating strategies that enhance our online visibility. Your expertise in keyword research, content optimization, and analytics will help propel our brand to new heights.

Responsibilities

• Research and analyze keywords to improve rankings.
• Monitor site performance and troubleshoot issues.
• Implement effective on-page and off-page SEO techniques.
• Collaborate with the marketing team to align strategies.
• Provide SEO insights during content creation.
• Conduct competitive analysis to identify growth opportunities.
• Regularly review and update SEO strategies.
• Enhance website performance to increase traffic.
• Develop SEO best practices documentation.
• Create and present SEO performance reports.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years in SEO and online marketing

Technical Skills

• Keyword Research Tools
• Web Analytics Platforms

Soft Skills

• Critical Thinking
• Teamwork

Certifications

• Certified SEO Professional

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Familiarity with managing and optimizing PPC advertising efforts.
• Knowledge of UX principles: Understanding user experience design to optimize website performance.

Benefits

• Attractive remuneration
• Comprehensive medical aid
• Remote work options available
• Career advancement opportunities

Company Culture

• Team-Oriented Environment: We prioritize teamwork and collective efforts to achieve our goals.
• Innovative Mindset: Encouraging creativity and fresh ideas to solve complex challenges.
• Diversity and Community Engagement: We believe in, and promote, a diverse workplace that encourages community involvement.