SEO Specialist

Job Description

Join our dynamic team as an SEO Specialist, where you'll be tasked with developing and implementing effective SEO strategies. Your insights will help us fine-tune our online presence and stay ahead of competitors. This role requires a passion for digital marketing and a proactive approach to optimizing our website and content.

Responsibilities

• Create and execute comprehensive SEO strategies for campaigns.
• Refine website content and usability for improved SEO.
• Keep detailed metrics and analyse the company SEO performance.
• Build and maintain backlinks to improve site authority.
• Conduct site audits and recommend actionable changes.
• Work closely with marketing to ensure all content is optimized.
• Identify content gaps and opportunities for new content.
• Benchmark performance against competitors and derive insights.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Advanced SEO certifications are advantageous

Experience

• 3+ years of experience optimizing websites for SEO.

Technical Skills

• Keyword Research Tools
• Technical SEO

Soft Skills

• Project Management
• Attention to Detail

Certifications

• Google Ads Certified
• SEO Certification from a recognised institution

Languages

• English: Fluent

Advantageous

• Familiarity with content management systems (CMS): Experience managing websites using various CMS platforms.
• Basic HTML/CSS knowledge: Understanding of web fundamentals that aid in SEO practices.

Benefits

• Comprehensive health insurance
• Annual bonus based on performance
• Training and certification reimbursement
• Work-life balance initiatives

Company Culture

• Integrity: Our team values integrity and transparency in all communications and actions.
• Inclusivity: We are dedicated to creating a diverse and inclusive workplace, welcoming individuals from all backgrounds.
• Team Spirit: We believe in fostering a team spirit where members support one another and work collaboratively to achieve goals.