Social Media Advertising Manager

Job Description

As a Social Media Advertising Manager, you will oversee our social media strategies, crafting engaging content and managing campaigns for maximum reach. Your role will be pivotal in enhancing brand awareness and driving traffic across various platforms.

Responsibilities

• Coordinate social media initiatives to drive brand awareness and engagement.
• Analyze social media metrics to gauge success and inform future campaigns.
• Work closely with graphic designers and copywriters to create compelling ad content.
• Explore new advertising opportunities on emerging social media platforms.
• Manage and monitor social media channels and respond to customer interactions.
• Prepare monthly performance reports and adjust strategies where necessary.
• Work with the Marketing Director to develop long-term social media strategies.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• Minimum 5 years of relevant experience in digital advertising

Technical Skills

• Social Media Advertising
• Graphic Design Software
• Email Marketing Platforms

Soft Skills

• Team Leadership
• Adaptability

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Video Marketing Strategies: Skills in creating and strategizing video content for social media.
• Experience in Conducting Market Research: Ability to gather and analyze data to inform marketing strategies.

Benefits

• Comprehensive health, dental, and vision insurance
• Employee assistance programs
• Annual wellness days
• Work-life balance initiatives

Company Culture

• Continuous Learning: We are committed to personal and professional growth for all our team members.
• Work-Life Balance: We strive to maintain a healthy work-life balance for our employees.