E-commerce Manager

Job Description

As an E-commerce Manager, your role will involve managing the day-to-day operations of our online store, analyzing data to inform business decisions, and creating effective marketing strategies. You will collaborate across departments to drive growth, increase customer engagement, and maximize online revenue. The role requires a strategic thinker with a hands-on approach and a passion for e-commerce.

Responsibilities

• Lead the strategic planning and execution of e-commerce initiatives.
• Develop comprehensive marketing strategies that drive online traffic and sales.
• Enhance product listings and customer pathways on the website.
• Create effective promotional campaigns to increase brand awareness.
• Measure the success of campaigns and optimize based on data-driven insights.
• Train and mentor the e-commerce team to improve performance and output.
• Establish KPIs and track performance using analytics tools.
• Collaborate with IT to troubleshoot any technical issues on the website.
• Ensure compliance with online sales regulations and policies.
• Manage budget allocations for marketing and operational expenses.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field
• Master's degree preferred

Experience

• 4+ years of experience in e-commerce or digital marketing

Technical Skills

• SEO/SEM
• Google Analytics
• E-commerce Platforms
• Email Marketing

Soft Skills

• Leadership
• Analytical Thinking
• Communication

Certifications

• Google Analytics Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with CRM systems: Familiarity with CRM tools to enhance customer relationship management.
• Knowledge of Product Merchandising: Understanding of effective online product merchandising strategies.

Benefits

• Competitive salary with performance bonuses
• Health insurance
• Flexible working hours
• Opportunities for professional development

Company Culture

• Collaborative Environment: We foster a team-driven culture that promotes creativity and innovation.
• Growth Focused: We are committed to the professional development of our team members.
• Inclusive Culture: Diversity is celebrated in our workplace; every voice is valued.