Digital Marketing Specialist

Cape Town Full-time R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

We are seeking a Digital Marketing Specialist to enhance our client's online presence. The role involves managing SEO, SEM, social media, and content marketing campaigns. An ideal candidate will showcase a proven track record in digital marketing strategies aimed at increasing traffic and conversion rates.

Responsibilities

  • Utilize analytics tools to track and report on campaign performance.
  • Develop engaging copy and visuals for diverse marketing channels.
  • Facilitate online workshops and webinars to showcase products.
  • Identify target audiences and tailor marketing strategies accordingly.
  • Create comprehensive marketing budget and manage expenses.
  • Foster relationships with external vendors and partners to enhance campaigns.

Advantageous

  • Knowledge of Video Marketing: Understanding of video content creation and marketing strategies.
  • Experience with Google Tag Manager: Ability to utilize GTM for tracking setup and management.

Benefits

  • Comprehensive health insurance and dental coverage
  • Retirement savings plan with company contributions
  • Flexible scheduling and remote work options available
  • Career advancement programs and mentorship

Company Culture

  • Fun Environment: We foster a fun workplace that values balance and engagement.
  • Continuous Improvement: We focus on the continuous development of our employees' skills.
  • Flexibility: We offer flexible working options to accommodate diverse lifestyle needs.
Status: Open