SEO Optimization Specialist

Johannesburg Full-time R25,000 - R30,000 / Month
(R300,000 - R360,000 / Year)

Job Description

We are seeking an experienced SEO Optimization Specialist to join our Johannesburg team. The ideal candidate will possess a deep understanding of SEO techniques, analytics, and digital marketing strategies to enhance our online presence and drive traffic.

Responsibilities

  • Identify and implement on-page and off-page SEO strategies.
  • Utilize SEO tools to analyze website traffic and user engagement.
  • Research and track competitor SEO strategies to determine best practices.
  • Provide recommendations for content and technical SEO improvements.
  • Create and maintain a monthly SEO performance dashboard.
  • Collaborate with the marketing team to align SEO strategies with overall marketing initiatives.
  • Manage and optimize Google Ads campaigns to align with SEO efforts.
  • Conduct A/B testing on landing pages for performance optimization.
  • Train and mentor junior SEO team members.
  • Develop and maintain relationships with SEO-related partners and vendors.

Requirements

Education
  • Bachelor's degree in Digital Marketing or related field
Experience
  • 3-5 years of experience in SEO and content marketing
Technical Skills
  • Keyword Research
Soft Skills
  • Teamwork
Certifications
  • HubSpot Content Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with HTML/CSS: Basic understanding of HTML and CSS for website optimization.
  • Experience in PPC Advertising: Knowledge of managing pay-per-click campaigns to enhance organic traffic.

Benefits

  • Medical aid and wellness benefits
  • Retirement savings plan
  • Work-from-home options
  • Performance bonuses

Company Culture

  • Inclusive Environment: We pride ourselves on having a diverse workforce and an inclusive atmosphere.
  • Innovation Driven: Encouraging creativity and innovation in all our projects.
  • Continuous Development: We support the ongoing training and development of our employees.
Status: Closed