SEO Specialist

Job Description

Looking for an opportunity to advance your career in SEO? We seek a dedicated SEO Specialist to enhance our clients' online visibility in Pretoria. Your expertise will help shape our digital strategy, focusing on keyword research, content optimization, and data analytics to achieve outstanding results for our clients. Bring your creativity and passion for digital marketing to our innovative team.

Responsibilities

• Create detailed SEO strategy plans that drive website growth.
• Analyze user behavior and optimize the website accordingly.
• Collaborate with UX designers to enhance site usability.
• Conduct regular SEO performance reviews and updates.
• Identify opportunities for local SEO and optimize as necessary.
• Engage with social media teams to integrate SEO and content marketing efforts.
• Handle client communications regarding SEO strategy and updates.
• Support the team with educational resources regarding SEO tools and practices.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is advantageous

Experience

• Minimum 3 years of experience in SEO and content marketing

Technical Skills

• Keyword Research Tools
• HTML/CSS

Soft Skills

• Creativity
• Teamwork

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of local SEO practices: Expertise in optimizing for local search to enhance visibility in local markets.
• Proficiency with A/B testing: Ability to conduct A/B tests for content effectiveness and user engagement.

Benefits

• Attractive salary with annual increases
• Comprehensive medical insurance
• Work-from-home options available
• Ongoing training and career advancement opportunities

Company Culture

• Diversity: We value diverse perspectives and backgrounds, making our workplace inclusive and representative.
• Empowerment: We empower our team to take initiative and be leaders in their respective areas.
• Work-Life Balance: We prioritize a healthy work-life balance to ensure well-being and productivity among our team members.