Social Media Manager

Job Description

As a Social Media Manager in our Johannesburg office, you will spearhead our social media campaigns, ensuring alignment with our marketing goals. You'll craft compelling posts, oversee community engagement, and utilise analytics to guide your strategies effectively and enhance our social reach.

Responsibilities

• Manage and develop social media content calendar for all platforms.
• Write brand stories for various campaigns on social media.
• Enhance social media presence through effective SEO strategies.
• Track and analyze social media trends to adapt strategies accordingly.
• Test and evaluate new social media platforms to keep the brand ahead of trends.
• Participate in brainstorming sessions and contribute innovative ideas.
• Facilitate communication and engagement between the brand and its audience.
• Collect data on audience preferences and demographics.
• Collaborate with the sales team to promote products and services on social.
• Develop strategies for increasing organic reach and engagement.
• Train and oversee junior staff or interns in social media best practices.

Advantageous

• Knowledge of crisis management in social media: Ability to handle social media crises while maintaining the brand's reputation.
• Familiarity with video editing tools: Experience in creating engaging video content for social platforms.

Benefits

• Attractive salary package with incentives
• Comprehensive health insurance cover
• Work-life balance initiatives
• Regular team outings and events

Company Culture

• Continuous Learning: We promote a culture of learning, providing opportunities for professional growth and development.
• Employee Recognition: We recognize and celebrate our employees' contributions and achievements regularly.
• Flexible Work Environment: Our flexible work practices promote a healthy work-life balance.