Content Marketer

Job Description

Join our vibrant team as a Content Marketer in Pretoria, where your creative flair will shine! We're looking for a passionate marketer who can craft compelling content strategies that resonate with our audience. If you have a knack for storytelling and a deep understanding of digital channels, this role is for you.

Responsibilities

• Execute content marketing campaigns from start to finish.
• Collaborate with the sales team to develop promotional material.
• Utilize analytics tools to gauge content effectiveness and propose improvements.
• Keep abreast of SEO and content marketing trends.
• Ensure all content adheres to brand guidelines and voice.
• Conduct competitor analysis to identify content opportunities.
• Develop a strong presence across all relevant online platforms.
• Report on content performance and implement feedback into future strategies.

Requirements

Education

• Bachelor's degree in Journalism, Public Relations, or a related field
• Master's degree is a plus

Experience

• 4+ years experience in a similar role

Technical Skills

• Social Media Management
• Data Analytics

Soft Skills

• Adaptability
• Teamwork

Certifications

• Content Strategy Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in Video Content Creation: Ability to create and edit engaging video content.
• Understanding of PPC Advertising: Knowledge of pay-per-click advertising strategies.

Benefits

• Comprehensive health coverage
• Annual leave and sick leave
• Access to training and workshops
• Team-building events

Company Culture

• Diversity: We embrace diversity and inclusivity, making our workplace accessible to all.
• Fun Atmosphere: We keep the work environment fun and engaging with team activities and celebrations.
• Community Involvement: We encourage community involvement and are committed to social responsibility.