Market Research Analyst

Cape Town Full-time R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join Market Insights Group as a Market Research Analyst, where your role will involve conducting comprehensive market research and analysis. You will collaborate with cross-functional teams to deliver insights that influence product development and marketing strategies.

Responsibilities

  • Perform in-depth statistical analysis of market data.
  • Design surveys and studies to gather consumer insights.
  • Coordinate with stakeholders to deliver findings.
  • Create actionable insights based on research outcomes.
  • Develop visual presentations of analysis results.
  • Interpret trends to provide strategic recommendations.
  • Assist in the development of marketing campaigns.
  • Prepare detailed reports for client presentations.

Requirements

Education
  • Bachelor's degree in Marketing, Business, or related field
  • Master's degree is preferred
Experience
  • 3-5 years of experience in market research or analysis
Technical Skills
  • Data Analysis Software
  • Statistical Analysis
Soft Skills
  • Critical Thinking
  • Communication
Certifications
  • Certified Market Research Analyst (CMRA)
  • Data Science Certification is a plus
Languages
  • English: Fluent

Advantageous

  • Experience with qualitative research methods: Knowledge of focus groups, interviews, and other qualitative research methods.
  • Familiarity with data visualization tools: Experience using tools like Tableau or Power BI for data presentation.

Benefits

  • Comprehensive health and wellness benefits
  • Flexi-hours and possibility for remote work
  • Annual performance bonuses
  • Professional development opportunities

Company Culture

  • Innovation: We encourage innovative thinking and value fresh ideas that can drive our business forward.
  • Teamwork: Our company culture fosters collaboration and teamwork to achieve common goals.
  • Diversity and Inclusion: We celebrate diversity and are committed to creating an inclusive environment.
Status: Closed