Market Research Analyst

Job Description

Become a vital member of Market Insights Ltd. as a Market Research Analyst. Your expertise will aid in conducting detailed market analyses, contributing to strategic planning and business development, all while utilizing modern research methodologies and tools.

Responsibilities

• Lead research projects aimed at improving product development.
• Utilize analytics software to track and report on marketing effectiveness.
• Coordinate with the sales team to align on market insights.
• Write comprehensive reports detailing research methodologies and findings.
• Conduct presentations to share insights with both internal teams and clients.
• Collaborate with marketing to assess campaign performance.
• Manage timelines and budgets for research projects.
• Utilize mixed methods in research to obtain a holistic view of the market.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Master's degree preferred

Experience

• 3+ years of experience in market research or a related field

Technical Skills

• Data Analysis Software (e.g., SPSS, R)
• Survey Design

Soft Skills

• Analytical Thinking
• Communication

Certifications

• Professional Researcher Certification (PRC)

Languages

• English: Fluent

Advantageous

• Proficiency in Excel and databases: Expertise in Excel for data manipulation and analysis.
• Fluency in another language: Knowledge of a second language will be advantageous.

Benefits

• Comprehensive health coverage
• Retirement savings plan with company contributions
• Remote work options during certain projects
• Continuous training and upskilling opportunities

Company Culture

• Community Involvement: We actively support local initiatives and encourage employee participation.
• Continuous Learning: Our team is dedicated to personal and professional growth.
• Diversity and Inclusion: We are committed to creating an inclusive workplace that values diverse perspectives.