Market Research Officer

Job Description

We are looking for a Market Research Officer to support our research initiatives in Sandton. The successful candidate will be responsible for collecting and analyzing data to inform business strategies and enhance market understanding.

Responsibilities

• Lead market research initiatives to gather relevant data for strategic decision-making.
• Interpret complex data sets and translate findings into clear reports.
• Work closely with marketing teams to align research goals with organizational objectives.
• Identify gaps in current market research and suggest improvements.
• Conduct competitor benchmarking and provide strategic recommendations.
• Assist in budget management for market research projects.
• Contribute to the development of marketing strategies based on research outcomes.

Requirements

Education

• Bachelor's degree in Marketing or related discipline
• Master's degree is preferred

Experience

• 3-5 years of experience in market research or related fields

Technical Skills

• Market Analysis
• Presentation Skills
• Microsoft Office Suite

Soft Skills

• Problem-solving
• Time Management

Certifications

• Professional Researcher Certification (PRC)
• Google AdWords Certification

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Experience in digital marketing research: Insight into online consumer behavior and digital marketing strategies.
• Ability to work with large data sets: Experience with data visualization tools like Tableau or PowerBI.

Benefits

• Comprehensive medical cover for employees and dependents
• Performance-based bonuses
• Remote work options available
• Access to training and upskilling programs

Company Culture

• Growth: We commit to the continuous professional development of our employees, offering various learning opportunities.
• Supportive Environment: We prioritize creating a supportive and positive work atmosphere for all employees.