Digital Marketing Specialist

Job Description

We are searching for a talented Digital Marketing Specialist who will be responsible for developing and executing digital marketing strategies that drive engagement and conversions. The successful candidate will have a deep understanding of various digital channels and analytics, with a creative flair for crafting compelling content.

Responsibilities

• Create comprehensive digital marketing plans and timelines.
• Enhance user experience on our website through thoughtful design and content.
• Utilize CRM tools to manage customer interactions and feedback.
• Support the marketing manager in various tasks and projects.
• Conduct regular audits of digital marketing channels to identify areas for optimization.
• Attend and contribute to marketing meetings, providing insight and updates on campaigns.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• MBA or similar advanced degree is preferred

Experience

• 5+ years of experience in digital marketing and social media management

Technical Skills

• PPC Advertising
• Email Marketing

Soft Skills

• Project Management
• Team Leadership

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certified

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Experience in Video Marketing: Ability to create and manage video content for marketing purposes.
• Strong Network in Digital Media: Connections that can be leveraged for collaboration and partnerships.

Benefits

• Attractive annual leave and public holidays
• Comprehensive health insurance
• Flexible working hours
• Employee wellness programs and team-building events

Company Culture

• Growth Mindset: We value continuous learning and provide opportunities for personal and professional development.
• Work-Life Balance: We support work-life balance and flexible working arrangements.
• Community Engagement: We believe in giving back to our community through various outreach initiatives.