SEO Specialist

Job Description

Join our team as an SEO Specialist, where you will implement effective SEO tactics to drive organic growth. You will collaborate with content creators and web developers to ensure alignment with SEO strategies, providing insights to optimize website performance and visibility.

Responsibilities

• Develop and implement effective SEO campaigns for multiple clients.
• Optimize landing pages and user experience to improve conversion rates.
• Conduct site audits to identify issues and areas for improvement.
• Analyze web traffic data and SEO performance.
• Collaborate with web developers to ensure SEO best practices are followed.
• Engage in social media and content marketing efforts to support SEO.
• Assist in managing PPC campaigns alongside SEO strategies.

Requirements

Education

• Bachelor's degree in Marketing, Communications or related field

Experience

• At least 3 years of experience in SEO and digital marketing

Technical Skills

• SEO Tools (e.g., Google Analytics, SEMrush)
• HTML/CSS

Soft Skills

• Analytical thinking
• Communication

Certifications

• Google Analytics Certified
• SEO Certification from a recognized institution

Languages

• English: Fluent

Advantageous

• Experience with Google Ads: Understanding of PPC strategies that complement SEO efforts.
• Familiarity with social media marketing: Experience in leveraging social media channels for increased visibility.

Benefits

• Medical aid contribution
• Performance bonuses
• Flexible working hours
• Opportunities for professional development

Company Culture

• Innovation: Encouraging creative solutions and innovative approaches to SEO.
• Team Collaboration: Working closely with marketing and content teams to drive results.
• Growth Mindset: We believe in continuous learning and adapting to the ever-changing digital landscape.