Digital Marketing Specialist

Job Description

We are seeking a Digital Marketing Specialist to join our team in Durban. You will be responsible for developing, implementing, and managing marketing campaigns that promote our clients’ products and services. Your role will include overseeing social media strategies, SEO, and content marketing to boost brand awareness and drive traffic.

Responsibilities

• Coordinate with the design team to ensure cohesive branding.
• Utilize analytics tools to track and adjust marketing strategies.
• Create engaging marketing materials and promotional content.
• Participate in brainstorming sessions to drive innovative campaigns.
• Stay up-to-date with digital marketing trends and technologies.

Requirements

Education

• Bachelor's degree in Marketing, Business, or Communications

Experience

• 3-5 years in digital marketing with proven results

Technical Skills

• Email Marketing
• Analytics Tools

Soft Skills

• Adaptability
• Team Player

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience with CMS platforms: Familiarity with content management systems like WordPress or Wix.
• Video Marketing Experience: Knowledge of creating engaging video content for marketing.

Benefits

• Comprehensive health care plan
• Opportunity for remote work
• Annual leave and paid holidays
• Support for ongoing education and training

Company Culture

• Diversity and Inclusion: We celebrate diversity and are committed to creating an inclusive environment for all.
• Growth Mindset: We encourage continuous learning and personal development within our team.
• Community Engagement: We actively contribute to our local community through various outreach programs.